by Sarah Michel

With our economy in a recession and unemployment at the highest rate it’s been in over 16 years, there is no hiding from the fallout…we’re all feeling it.  However, there is a silver lining in this dark cloud we’re all sitting under.  There has never been a better time to invest in growing your network and social capital than now.

I have lived through several recessions in my lifetime and the one consistent observation I’ve made is how people seem to shift their priorities to focus on what really matters during lean times…relationships.  This is the time to start reaching out to people in your network and looking for ways to be a resource to others to increase your netWORTH™.

Your netWORTH™ is determined by your access and influence (which I call your “A & I factor”) that you have with your network.  Now is a great time to gain access to people you want to meet or have not seen in a while because business is slower and people are more available.  You will gain more influence when you focus on bringing value to others and commit to being a resource.  Approach your network with your arms open. Read more »