Professional Communication CoursesPersuasion: How to Get Others to Say Yes to Your Ideas
For years, it was believed that getting people to say “yes” to products and services was more about charism or a special sales gene that only a select few had. As new science has emerged, individuals and teams are learning that the art of persuasion has more to do with specific tactics and skills. Anyone can learn to sell their ideas and products effectively by using these new approaches employed by some of the best individuals and teams. Each of these concepts draws on the science of decision-making that has been evolving over the last few decades. Whether you are selling your ideas in the boardroom or negotiating your next raise, by employing these simple concepts people will be more inclined to say “yes” to your ideas.
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